Feb
22
Posted on February 22, 2014
Filed Under (General Business, Marketing, Networking) by jennifer
Ah, the wisdom of the crowd. It can help companies (by attracting new customers) -- and it can also hurt them (those pesky negative reviews on sites like Yelp). So how can your small business harness the power of the crowd ... (more...)
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Jun
11
Posted on June 11, 2013
Filed Under (Advice, Finance, General Business) by jennifer
The following is a guest post from Financial Journalist Doreen Oppenheimer. *     *     *     *     * Choosing which credit card to use for your small business can be a difficult decision for entrepreneurs. While there are no shortage of credit card options, you want to choose the one (or possibly two) that ... (more...)
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Jan
22
Posted on January 22, 2013
Filed Under (General Business) by jennifer
The following was written by guest poster Kristen Gramigna, Chief Marketing Officer, BluePay. *     *     *     *     * Why should small businesses accept credit cards? When starting a business, few things are more important than getting paid for your products or services. But how do you accept that payment? Your type ... (more...)
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Jul
24
Posted on July 24, 2012
Filed Under (Advice, General Business) by jennifer
I love when I receive a thank-you note or gift from a happy client or vendor. And I know I am not alone. Indeed, a while back when I asked small business owners how they encourage customer loyalty and get customers to continue to purchase from them, among the top responses ... (more...)
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Mar
28
Posted on March 28, 2012
Filed Under (General Business, Marketing, Social Media) by jennifer
If you run a business that has a strong visual bent -- e.g., a clothing or furniture store, a photography studio, a catering business or restaurant -- Pinterest is a great, easy, and inexpensive way to find new customers and ... (more...)
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Mar
05
Posted on March 5, 2012
Filed Under (General Business, Social Media) by jennifer
For those of you suffering from social media marketing overload, the mere thought of having to consider yet another social media tool -- in this case Google+ -- no doubt makes your eyes roll. But with over 100 million users ... (more...)
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Dec
27
Posted on December 27, 2011
Filed Under (Advice, General Business, Marketing, Social Media) by jennifer
These 11 inexpensive yet highly effective marketing tools are the perfect way for your small business to ring in the New Year -- and ring up increase sales. [To learn more about each marketing tool, read my latest article, "Small Business Holiday Wish List: 11 Marketing Tools and Services" on ... (more...)
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Nov
29
Posted on November 29, 2011
Filed Under (Advice, General Business) by jennifer
* Guest post from Ashyia Hill of CreditDonkey * For many aspiring entrepreneurs, who thought running their own business would be fun, having to manage a budget often comes as a rude awakening. But balancing books and making ends meet are ... (more...)
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Oct
24
Posted on October 24, 2011
Banner ads and print ads can be expensive. And they are not necessarily the best way to advertise your small or mid-size business. So to find how to get the greatest return on your advertising dollar, I asked small business owners to share their tips. Following are the top 10 ... (more...)
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Sep
22
Posted on September 22, 2011
Filed Under (CRM, General Business) by jennifer
When it comes to software that can help track and manage customer queries that come in via phone, email, web forms, and social media sites (Facebook and Twitter), small and mid-sized businesses have many good choices. And while not every solution may be the best or right one for ... (more...)
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