Feb
21
Posted on February 21, 2011
Filed Under (Advice, Ecommerce, General Business, Marketing) by jennifer
As many home bakers and sellers of food products have found out, you have to be one tough cookie to be successful at selling food online. Not only do you need a good ecommerce site, you need ... (more...)
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Feb
15
Posted on February 15, 2011
Filed Under (Advice, General Business, Green Business) by jennifer
This post was put together by the research team at Green Irene. ***** Taking up green initiatives with your business is a strategy offering a wide range of benefits. Whether your company is looking to save money, build your customer base, create a healthier work environment for employees, ... (more...)
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Feb
05
Posted on February 5, 2011
Filed Under (Advice, General Business) by jennifer
Consider this my love letter to many of the small businesses I've covered over the years, who create wonderful treats that would be perfect for your sweetie this Valentine's Day. So before you order chocolates or brownies from some big-name site or business, consider getting your special someone one of these  ... (more...)
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Jan
25
Posted on January 25, 2011
Filed Under (Advice, Ecommerce, Legal) by jennifer
This post was written by Nina Kaufman, Esq., an attorney specializing in small business and an online columnist/blogger for Entrepreneur ******* Like lightning, an ingenious e-commerce business idea flashes before your eyes.  Totally jazzed, you boot up your laptop, get online, sign up for a PayPal account, create a template website, ... (more...)
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Jan
14
Posted on January 14, 2011
Filed Under (Advice, General Business, Safety) by jennifer
This post was written by Dr. Leonard Fox, a chiropractor who runs Georgetown Chiropractic in Georgetown, Connecticut. ******** You may not realize it, but one of the greatest health hazards small business owners and their employees face is sitting in front of a computer for long stretches of time. Indeed, ... (more...)
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Jan
07
Posted on January 7, 2011
Filed Under (Advice, Email Marketing, General Business) by jennifer
Follow these 10 simple tips to create emails people will actually open, read, and respond to. 1. Have your own email address, which displays your name. It costs nothing to have your own email account. Yet a surprising number of people still share an email address (typically with a spouse) – ... (more...)
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Dec
17
Posted on December 17, 2010
Filed Under (Advice, CRM, General Business, Marketing, Social Media) by jennifer
More and more businesses of all sizes are using social media sites, such as Facebook and Twitter and Foursquare, as a way to better engage customers and increase sales. However, just having a Facebook page or a Twitter account is no guarantee of success. So ... (more...)
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No matter what the size of your business, if you store your business and/or customer data on a computer (and who doesn’t these days?) you need a safe, secure way to back up and store that data. But with so many data backup solutions to choose from, how does a small (or ... (more...)
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Here's a frightening statistic: approximately 80 percent of small businesses that experience a data breach go bankrupt or suffer severe financial losses within two years of a security breach. So what can a small business owner do to protect her business from a security breach? I recently spoke with two security ... (more...)
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Sep
22
Posted on September 22, 2010
Filed Under (Advice, Ecommerce, General Business, Web Design) by jennifer
Why work with one designer or agency and pay thousands of dollars for a logo or web design when you can work with hundreds of designers and receive hundreds of great designs -- for less than a thousand dollars? That is the premise -- and promise -- ... (more...)
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